Marketing Manager – IT Solutions – ERP
Roles & Responsibilities
Manage & Coordinate all marketing, Advertising and promotional activities for the organization.
Conduct market research to determine market requirements for existing and future products
Analysis of customer research, current market conditions and competitor information.
Develop and implement marketing plans and projects for new and existing products
Locates or proposes potential business deals by contacting potential partners; discovering and exploring opportunities.
Following up new business opportunities and setting up meetings.
Proactively develops and improve products and services by researching industry and related events, publications, and announcements.
Manage the productivity of the marketing plans and projects. monitor, review and report on all marketing activity and results.
Determine and manage the marketing budget.
Deliver marketing activity within agreed budget.
Develop and implement pricing strategy.
Liaison with media and advertising for marketing activities including trade/ scientific shows, mailings, etc.
Skills & Experience
Overall 6+ years’ experience in Marketing for an IT Solutions organization.
Qualifications: Business or marketing-related degree or equivalent professional qualification
Experience in all aspects of developing and maintaining marketing strategies and proven experience in customer & marketing research.
Requisite IT knowledge especially in ERP based IT solutions.
Outstanding communication skills, both oral and written, and both technical and non- technical, and the ability to work with a diverse group of individuals in a professional and service-oriented manner
Job location: Kenya
Note: CV’s to be sent to: hr@technobrainltd.com
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